Fashion Curated Online N.Y.C.'s name and purpose was primarily derived from the definitions of "Fashion" and "Curate(d)" according to the Dictionary:


fashion |ˈfaSHən|
1 a popular trend, especially in styles of dress and ornament or manners of behavior.
• the production and marketing of new styles of goods, especially clothing and cosmetics: [ as modifier ] : a fashion magazine.


curate 2 |ˌkyo͝oˈrāt ˈkyo͝oˌrāt|
verb [ with obj. ]
select, organize, and look after the items in (a collection or exhibition)
• select, organize, and present (online content, merchandise, information, etc.), typically using professional or expert knowledge.



Fashion Curated Online N.Y.C. was founded with love in the island of Manhattan in New York City.  Inspired by the global fashions displayed on the "catwalk" known as the streets of New York City, Fashion Curated Online N.Y.C. was born for the sole purpose to be an online shopping destination where people can go to discover amazing products and purchase directly from the brands, designers, and even the manufacturers who make them!

Our primary mission is to create a personalized, fun, online shopping experience that can encapsulate the excitement and joy of shopping in a retail "brick-and-mortar" store except with a much wider selection due to the lack of square footage limitations.

Our secondary mission is to inspire people to embrace their own individuality, and personal style while merging the creativity of art and fashion design to be used for self expression.

We also love supporting small businesses which allows us to explore, work with, and share incredible, new, upcoming designers and brands in our online store.